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	<title>Comments on: Classic Words that Stick</title>
	<atom:link href="http://sloganstudio.wordpress.com/2008/07/14/classic-words-that-stick/feed/" rel="self" type="application/rss+xml" />
	<link>http://sloganstudio.wordpress.com/2008/07/14/classic-words-that-stick/</link>
	<description>In Pursuit of the Perfect Marketing Motto</description>
	<lastBuildDate>Tue, 13 Jan 2009 00:13:41 +0000</lastBuildDate>
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		<title>By: john kuhar</title>
		<link>http://sloganstudio.wordpress.com/2008/07/14/classic-words-that-stick/#comment-75</link>
		<dc:creator>john kuhar</dc:creator>
		<pubDate>Tue, 13 Jan 2009 00:13:41 +0000</pubDate>
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		<description>I really enjoyed reading this. You are truely a gifted Wordsmith!!</description>
		<content:encoded><![CDATA[<p>I really enjoyed reading this. You are truely a gifted Wordsmith!!</p>
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		<title>By: Ivana Taylor</title>
		<link>http://sloganstudio.wordpress.com/2008/07/14/classic-words-that-stick/#comment-40</link>
		<dc:creator>Ivana Taylor</dc:creator>
		<pubDate>Tue, 15 Jul 2008 22:56:50 +0000</pubDate>
		<guid isPermaLink="false">http://sloganstudio.wordpress.com/?p=27#comment-40</guid>
		<description>I honestly had no idea that some of these were THAT OLD!  Thanks for bringing these out - I think we can all learn from these classics.</description>
		<content:encoded><![CDATA[<p>I honestly had no idea that some of these were THAT OLD!  Thanks for bringing these out &#8211; I think we can all learn from these classics.</p>
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		<title>By: ann-marie</title>
		<link>http://sloganstudio.wordpress.com/2008/07/14/classic-words-that-stick/#comment-39</link>
		<dc:creator>ann-marie</dc:creator>
		<pubDate>Tue, 15 Jul 2008 19:56:41 +0000</pubDate>
		<guid isPermaLink="false">http://sloganstudio.wordpress.com/?p=27#comment-39</guid>
		<description>I think the most amazing thing--fascinating really--is that (most of) these taglines don&#039;t use the product name!  Nor do they directly  reference anything about the product itself.  For example:  57 varieties--well, of what? 
 
When you get a chance, Patti, would you write about that?  How is it that taglines connect with/to the product?  How do they do that?

Thanks for the great blog!  Keep writing!</description>
		<content:encoded><![CDATA[<p>I think the most amazing thing&#8211;fascinating really&#8211;is that (most of) these taglines don&#8217;t use the product name!  Nor do they directly  reference anything about the product itself.  For example:  57 varieties&#8211;well, of what? </p>
<p>When you get a chance, Patti, would you write about that?  How is it that taglines connect with/to the product?  How do they do that?</p>
<p>Thanks for the great blog!  Keep writing!</p>
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